Potatoes USA: Retail Potato Sales Reach Record Highs

Between July 2019 and June 2020, retail potato sales reached a five-year record high. Potatoes USA reports total potato sales increased by 11% in dollars and 10% in volume.

Every category, except deli-prepared sides, increased in both dollar and volume sales. Frozen, dehydrated, and canned potatoes saw double-digit increases in both dollar and volume sales. Potato chips and fresh potatoes make up the majority of volume sales, and both saw increases in dollars and volume. Fresh potato sales increased 15% and 10% in volume sales compared to the previous year.

All fresh potato types increased in volume sales, except for red and fingerling potatoes. Petite potatoes had the highest increase in dollar and volume sales. All pack sizes showed double-digit growth in dollar sales. Pack sizes greater than ten-pound bags saw an increase in excess of 20% in dollar and volume sales. Fresh potatoes had a larger dollar sales increase than any of the last five marketing years.


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